Our Solutions

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Ipsos Connect specializes in measuring and amplifying how media, brands and people connect through compelling content, great communication and relevant media planning so that clients can build great campaigns, that impact brand success both through sales and boosting brand relationships, and great content to attract audiences and deliver economic value for media owners and advertisers alike. Our solutions put people at the heart of strategy for media and advertisers.

Ipsos Marketing specialises in addressing issues related to innovation, market understanding and path to purchase. Ipsos Marketing helps clients to define their marketing strategy, identify new opportunities, understand buying behaviour, develop brands, services and products and optimise the allocation of their marketing expenditures.

Ipsos MMA (Marketing Management Analytics) helps companies measure and improve business and marketing performance through integrated analytics, actionable insights and expert advice producing billions of dollars in incremental value for them.

Ipsos Loyalty specializes in all matters relating to measuring, managing and improving customer relationships and employee engagement. We help our clients manage the experiences they deliver in a way that maximizes the value of both customers and employees to their organization.