Patient Journey Research: the patient journey refers to the sequence of stages undertaken by any given patient: origination; evaluation/diagnosis; treatment choice/preferences; fulfilment; and compliance/adherence. Patient journey research encompasses two main elements: patient flow (how patients move through the process, from symptoms to treatment decisions) and patient experience (how patients are influenced and what they need throughout the process). Optimally, insights are gathered from the multiple stakeholders involved in a patient's journey (patients themselves, physicians, nurses, pharmacists, etc.) Patient journey research can be used to support all phases of the product life-cycle.
Exporting Healthcare: a New Phase for Australia, the ‘Lucky Country’
Australia’s economy is in transition. The nation is actively trying to set course for an economy where the relative GDP footprint earned from being the world’s quarry is smaller, replaced all manner of services, knowledge and experiences; mostly exported into emerging Asian countries. We are plotting a plan to be less brawn, more brains. Less soil, more skills.