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CORPORATE NEWS
Following strong results in 2009, Ipsos will see a return to growth in 2010
Paris, 24 February 2010. 2009 revenue totalled 943.7 million euros, down 3.6% compared with 2008. Adjusted net profit* (attributable to the Group): +17.1% at 72.6 million euros
Ipsos strengthens its position in Portugal
Paris, 24 February 2010. Jean-Marc Lech and Didier Truchot, Co-Presidents, announce today that Ipsos has signed an agreement to take up a 25% stake in the Portuguese research company Apeme (Área de Planeamento e Estudos de Mercado).
POLLS
15 February 2010. It’s the economy stupid… but not at the cost of trust
Looking forward at 2010, some of Europe’s most senior and respected corporate communicators have revealed that, while the economy is still the biggest issue they face, there is also a vital need to focus on trust, ethics and transparency. The second session of Ipsos MORI’s Reputation Council also looked at how to communicate with cynical stakeholders and the alignment of communications strategies with marketing and HR.
