Delivering mutual benefit from NHS and Pharma partnerships – grasping the opportunities.

Extract from Ipsos MORI Health presentation at Pharmaceutical Marketing Society conference.

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Published:  Wed, 02/02/2011
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First speaker Sarah Phillips (Head of Health, Ipsos MORI) examined the changing dynamic in the NHS from three points of view: the relationship between patients and GPs, the relationship between GPs and the NHS and the relationship between the NHS and the pharmaceutical industry.

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© 2011 Ipsos