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Point of Views

• Eight Secrets to Successful Retailer-Manufacturer Collaboration

• Latent Consumer Needs

• Paralyzed by Choice - Motivating Shoppers Through Assortment Optimization

• Win At Point Of Sale

• Focusing the Brand for the Coming Recovery

• Win the Battle for Market Share

• Placing Consumer Needs at the Forefront of Your Brand Extension Strategy

• Building a Roadmap for Strategic Vision and Innovation with Market Landscape Studies

Presentations

• The A to Z of Global Shopper Insights

Press Releases

• Ipsos MarketQuest Delivers a Richer Understanding of What Motivates People to Choose a Brand

• People slowly embracing shopping bag schemes

• Two New Research Tools Help Clients Build Their Brands

Global Consumer Views

• Store Brands Muscle In on National Brandsâ€