Do Affluents hold the key to recovery and stabilization in your sector? How do the Affluents view the economy? View this webinar to learn more about the consumer habits of 13,000 Affluent households (defined by HH income $100,000+), and how you can formulate a recovery-focused marketing strategy in accessing this targeted demographic.

The data we feature are sourced from the 2009 Mendelsohn Affluent Study which focuses solely on the top fifth of U.S. households. This select and vital group of households (approximately 23 million U.S. households) account for more than 50% of the total U.S. household incomes and are counted among the target markets for many affluent and luxury brand's marketing and advertising campaigns throughout the year.

Marking its 33rd consecutive year, the Mendelsohn Affluent Survey is the definitive audience-based research source of the media habits and lifestyles of the affluent population in the United States.

This year's presentation also includes, for the first time, psychographics, data on personal networks, and decision-making and influencing for 20 measured categories. Also reported for the first time are the hundreds of never-before-measured upscale brands in over twenty highly sought-after product and service categories. This webinar is for marketers and brand managers who are interested in accessing America's Affluent and are in the following industry sectors: alcoholic beverages; apparel and footwear; banking and financial services; cosmetics and fragrances; home appliances, decor, furniture and hardware; home entertainment and consumer electronics; jewelry and watches; leisure and entertainment; sporting goods and equipment; travel

Gain a stronger understanding of America's Affluent by viewing this important presentation today. Or, to learn more about this study, please click here.