Paris, May 15, 2007. Ipsos acquires KMG Research

Jean-Marc Lech and Didier Truchot, Ipsos co-presidents, are pleased to announce that Ipsos has entered into an agreement to acquire KMG Research, the N°2 market research company in Turkey. According to this agreement, Ipsos is acquiring 51% of the share capital of the company with an option to acquire the remaining shares in the future.