At the Ipsos Social Research Institute, we focus on research that seeks to understand public perceptions of public services, in order to provide an evidence base to inform investment decisions and communications. We offer a range of services, ranging from tried and tested surveys to cutting-edge consultation methods, which provide clients with insight into the factors influencing satisfaction with public services and the drivers of high performance and reputation.
In the current economic climate, governments are facing increased pressure to reduce public spending whilst improving the quality of public services. Governments around the world are dealing with the challenges of budgetary reform and Ipsos is at the heart of providing evidence to support this public service reform agenda. Our work explores how much both the general public and public servants understand and support the reform agenda and the associated change, and how successfully this is communicated and delivered.
We work with clients across the government and the public sector, at a local, national and international level, to deliver effective research that explores public satisfaction with key services. Our research helps governments and public sector bodies plan their budgets, improve their communications, and set their priorities in order to meet public expectations.