Since its establishment more than 30 years ago, Ipsos has focused its efforts on understanding changing public perceptions and communicating these to decision-makers, who in turn use this evidence to shape their policy agendas and priorities. Global @dvisor is Ipsos' flagship 20+ country online opinion barometer, which involves 18,500 online interviews with citizens each month. It provides evidence on citizen perceptions that is invaluable to subscribing governments and businesses. Recent waves have covered issues such as social and political views and priorities, economic concerns and behaviours, quality of life and well-being, attitudes towards globalisation and regulation of big business.
The latest report is World Public Opinion and the Economic Crisis: The Disruption Hits Home. Global @dvisor testifies to the importance we place on understanding how people around the world are thinking and feeling about world events. See here for details.