Advertising Research
Building strong brands and developing global communications strategies are critical for today's advertisers. Ipsos helps clients define their advertising concepts, and measure and forecast the effectiveness of their advertising campaigns. Our precise analysis measures return on media investments, and helps strengthen market share.
Ipsos ASI, the Advertising Research Company, is the Group's dedicated brand in advertising research. With offices in 15 countries, it is the largest provider of advertising pre-testing services in the world. Read more or visit us at www.ipsos-asi.com.
Contact:
Jim Thompson, CEO