Innovation & Knowledge

Consumer & Shopper

Straw Wars: Plastic Reduction - a new battleground for Brand Reputation

Global concern over environmental issues has intensified recently. Ipsos research alone shows that 71% of global consumers agree that single-use plastic products should be banned as soon as possible. The backlash against plastic is on – and for brands with plastic in their supply chain, this represents both a reputational threat and an opportunity …
31 January 2020
Consumer & Shopper

The evolution of shopper behaviour in 2020

In this changing world, retailers need to adapt to remain relevant and competitive.
29 January 2020

Features

Discover Ipsos Update

A selection of the latest research and thinking from Ipsos teams around the world.

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Economic Pulse of the World