Did you know 2018 is the Canada-China Year of Tourism? This might be good timing in light of world events where the need to embrace trade and relationships with China is becoming more apparent. Combine that with a market segment — the Chinese customer — that is driving demographic change and market growth in Canada and a new marketing eco-system emerges.
Join Ipsos’ Kyle Braid at the annual Hamazaki Wong Summit where the expert panel will explore the changing marketing landscape and identify where opportunities can be found and leveraged. Kyle’s presentation will serve to illustrate how emerging demographic forces are re-shaping Canada, and will include recent Ipsos research that shows how technology and demography are combining, and the pace of change is accelerating.
For conference and registration details, please click here.
Kyle Braid, Senior Vice President, Canada, Public Affairs