Innovation & Knowledge

Consumer & Shopper

The Science of Behaviour Change

The principles and practice of tackling behaviour change challenges in a world that remains unpredictable and changeable.
9 December 2020
Consumer & Shopper

Staying afloat during a crisis

How consumers and brands are surviving the ‘no normal’.
26 October 2020

Features

Discover Ipsos Update

A selection of the latest research and thinking from Ipsos teams around the world.

Ipsos Update

See also:

Economic Pulse of the World

Consumer & Shopper

HoReCa’s Call to Action

Seizing the on- and off-trade opportunities beyond the crisis.
23 July 2020
Consumer & Shopper

Fashion, an ethical turning point?

Consumer views on the second-hand market and sustainability in the fashion industry.
13 March 2020
Luxury
Consumer & Shopper

Black Friday: Still the superhero of the shopper’s year?

Looking ahead to Black Friday, which falls on November 29th this year, our new white paper takes us on a tour of the history of the prominent shopping event, setting out new challenges and how retailers can overcome them, as well as thoughts on the future of Black Friday.
4 November 2019
Retail
Consumer & Shopper

Can financial services tackle health and wellness?

As consumers are looking beyond the traditional markets to address their health and wellness needs, there are opportunities for financial services companies to help people improve their holistic well-being.
4 November 2019
Financial Services
Consumer & Shopper

Customer intelligence of audience attitudes on top 3 dating apps

What people are saying online about Tinder, Bumble, and Hinge.
19 October 2019
Consumer & Shopper

Beyond price promotions

A new approach to Point of Sales activation
1 October 2019
Consumer & Shopper

We see with our mind, not just with our eyes

This white paper argues it is essential to link responses on a product’s appearance back to the visual features that trigger them.
7 May 2019
Consumer & Shopper

Connected Health: A roadmap to success

Connected Health is moving into the mainstream – how will this change the traditional structure of healthcare?
29 March 2019
Health
Consumer & Shopper

Ipsos House: The ideal arena for uncovering the truth behind human behaviour

Three case studies from Ipsos House showcase the opportunities for investigating human responses, motivations and behaviour offered by the research facility.
11 December 2018
Consumer & Shopper

Black Friday: Shifting its Centre of Gravity

Ahead of Black Friday 2018, Tim Denison traces the history of a retail event that has evolved into a global phenomenon. But what is different now to previous years, what can retailers learn, and what shape can we expect Black Friday to take in the future?
8 November 2018
Retail

The Science of Behaviour Change

Staying afloat during a crisis

Features

Discover Ipsos Update

HoReCa’s Call to Action

Fashion, an ethical turning point?

Black Friday: Still the superhero of the shopper’s year?

Can financial services tackle health and wellness?

Customer intelligence of audience attitudes on top 3 dating apps

Beyond price promotions

We see with our mind, not just with our eyes

Connected Health: A roadmap to success

Ipsos House: The ideal arena for uncovering the truth behind human behaviour

Black Friday: Shifting its Centre of Gravity