Innovation & Knowledge: All | Ipsos

Consumer & Shopper

Ipsos Views: The evolution of shopper behaviour

Shopper behaviour is evolving: Stuart Wood reveals the the 5 key factors behind this in our latest Ipsos Views thoughtpiece.
17 May 2018
Corporate

Unlocking the Value of Reputation

The definitive link between corporate reputation and better business efficiency.
7 May 2018

Features

Discover Ipsos Update

A selection of the latest research and thinking from Ipsos teams around the world.

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Society

Ipsos Update - May 2018

Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. May’s edition includes new papers on viewability and modern partisanship, as well as global studies on ‘natural’ food, self-driving cars and societal divides.
2 May 2018
Media & Brand Communication

A Dull Category Doesn’t Have to Mean Dull Ads

Transforming adversity into a creative opportunity.
26 April 2018
Consumer & Shopper

‘Natural’ food: What Does it Mean to Consumers?

Consumers are more conscious than ever about the safety and trustworthiness of food and drink, which has led to an increase in the use of terms such as ‘natural’ on packaging.
25 April 2018
Consumer Goods
Society

Flair Indonesia 2018 - Dealing with the Opposites

Indonesia is more often in the news because of volcanic eruptions, tsunamis or other disasters, than for a more positive coverage. It is all the more unfair since the country, one of the most attractive in the world for tourists, has been experiencing sustained economic growth for decades and, since the election of the President Jokowi, has undertaken an unprecedented effort to modernize its infrastructure not just in Jakarta but all over the archipelago.
17 April 2018
Media & Brand Communication

Viewability Matters

What advertisers need to know about advertising viewability.
5 April 2018
Technology & Telecoms
Society

Ipsos Update - April 2018

Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. April’s edition features our Flair France report, a global study on gender equality, a report on Russian outbound travel trends and a paper examining purchase decisions from a behavioural science perspective.
3 April 2018
Retail
Society

The Economic Pulse of the World - March 2018

The average global economic assessment of national economies surveyed in 28 countries is down one point this wave with 47% of global citizens rating their national economies as ‘good’.
30 March 2018
Society

Ipsos Update - March 2018

Welcome to the February edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
1 March 2018