New global study looks at beauty standards, ideals, and routines. With all of the attention paid to online beauty influencers, beauty brands may be missing out on a key target: mothers.
Understanding consumers with and without social media.
Supporters of a total ban are a minority in all 26 countries surveyed.
One in seven say they would pay more for travel with lower carbon footprint than airplanes.
Younger, more educated consumers are more willing to use lower carbon-footprint alternatives to air travel.
The Sri Lankan government shut down some social media access after a terrorist attack in April.
This paper uncovers the emerging behaviours and core motivations of Asian mothers in 2019 and how they are coping with the complexities of parenting.
Survey Spotlights “Global Affluencers” – First to try. First to buy. The Powerful Global Target Group Driving Purchases and Early Adoption Across Category.
Global study highlights how our misperceptions about crime and violence, sex, climate change, the economy and other key issues.