Innovation & Knowledge

Society

Oncology in the time of COVID

The COVID-19 pandemic has been challenging for healthcare systems worldwide – with an already overburdened system and large population, the Indian healthcare system was no exception.
28 March 2022
Health
Society

Social listening: Higher education’s competitive advantage

As competition among universities rises, many are turning to social listening to attract students and grow their brands.
17 February 2022
Culture

Features

Discover IIKR 2021

IIKR 2021 is a compilation of thought pieces written by our experts. The theme for 2021 is CHANGE, and the articles provide a perspective on how people, culture and markets are changing and what this could mean for brands and businesses

IIKR 2021

See also:

Economic Pulse of the World
Ipsos Update

Society

Choosing the right AICI platform

Four criteria for picking the right consumer insights tool for your organization.
8 February 2022
Culture
Society

Ipsos Global Trends Survey 2021 India Chapter unlocks trends for marketers to shape communications and innovations through 2020s

Ipsos Global Trends Survey 2021 India Chapter unlocks trends for marketers to shape communications and innovations through 2020s; Ipsos, a global market research company has unveiled its India findings of the most comprehensive Ipsos Global Trends Survey 2021.
18 January 2022
Culture
Society

Ipsos India recasts top team in Healthcare Research

Ipsos India recasts top team in Healthcare Research – Gauri Pathak roped in as Country Service Line Leader; Monica Gangwani picks up strategic role as Healthcare Expert Advisor
4 January 2022
Health
Society

Ipsos Global Trends Survey 2021 - Curtain Raiser & Launch Video

To obtain a copy of the full-report on GTS-2021 for India or the complete set of
findings for 25 countries please reach out to [email protected]

28 December 2021
Culture
Society

Ipsos Global Trends Survey 2021 - India e-Flipbook

Ipsos' Global Trends Study 2021 is the latest instalment of the wide-ranging
Ipsos survey series that seeks to understand how global values are shifting.
To obtain a copy of the full report on GTS-2021 for India or the complete set of
findings for 25 countries please reach out to [email protected]

26 December 2021
Society

A Year in Review - 2021

What did we learn about public attitudes and behaviours? What did our research tell us about the events of the year? And how did our outlook shift?
20 December 2021
Culture
Society

Harnessing the Power of Data

The third paper in our “Future of Insights” series explores how organisations are evolving to harness the power of data and technology for better insights.
6 December 2021
Culture
Society

Global Trends 2021: Aftershocks and continuity

Most people across 25 countries now it is more important that businesses fight climate change than pay the right amount of tax. Seven in ten globally now say they tend to buy brands that reflect their personal values and that business leaders have a responsibility to speak out on social issues. Around the world, agreement on the urgency of dealing with climate change continues to rise but many other social attitudes hold steady, despite COVID-19.
2 November 2021
Culture
Society

Women in Advertising

The power of positive representation for a better society and a more successful brand
26 August 2021
Culture
Society

Inclusiveness of LGBTQ Community – Marketers Leading the Way

Inclusiveness of LGBTQ Community – Marketers Leading the Way
An interesting POV by Pallavi Mathur Lal, Senior Client Director, Ipsos India & Neha Dutta, Research Director, Ipsos UU, India
8 August 2021
Culture

Oncology in the time of COVID

Social listening: Higher education’s competitive advantage

Features

Discover IIKR 2021

Choosing the right AICI platform

Ipsos Global Trends Survey 2021 India Chapter unlocks trends for marketers to shape communications and innovations through 2020s

Ipsos India recasts top team in Healthcare Research

Ipsos Global Trends Survey 2021 - Curtain Raiser & Launch Video

Ipsos Global Trends Survey 2021 - India e-Flipbook

A Year in Review - 2021

Harnessing the Power of Data

Global Trends 2021: Aftershocks and continuity

Women in Advertising

Inclusiveness of LGBTQ Community – Marketers Leading the Way