Ipsos Total Operations: Outsourcing data collection
You may have your own ‘in-house’ data and analysis department but carrying out market research remains a time-consuming job all the same. What if you could partly outsource this? If you would for instance make the analysis yourself, but leave the data collection to Ipsos?
Ipsos Marketing Strategy & Understanding: brand and market research
Are you faced with complex business issues in marketing and strategy? Are you looking for tools to realise exceptional growth? Or do you want to set to work with a strong omnichannel strategy for your brand? We’d love to (strategically) think along with you. Ipsos Marketing Strategy & Understanding research paves the way towards comprehensive understanding and strategic insight for your brand to truly stand out in the market.
Ipsos Brand Health Tracking: research into brand performance
Do you know how well your brand compares to the competition? Whether your brand activities result in the desired outcome? And are you truly aware of the threats and opportunities in the market which will allow you to think and act quickly? Ipsos’ Brand Health Tracking research makes sure you choose the right path that lets your brand grow.
Ipsos Understanding Unlimited: qualitative research
Are you looking for the ‘why’ and ‘how’ behind the data? Would you like to understand your target audience’s behaviour and attitudes? Or do you strive towards the most relevant and effective way to market your brand or product? Ipsos Understanding Unlimited translates data into usable, in-context insights for a complete understanding.