Social data reveals new insights about fashion trends and shoppers
Data hybridization brings together structured and unstructured data to help brands gain market advantage.
Social intelligence requires more data than mainstream social media sites; user generated data help brands get a complete, accurate picture of consumers.
A new survival strategy in an increasingly volatile world
Put people at the heart of your decisions.
Social listening 2.0 is here. AI-enabled consumer intelligence solutions enable market research and insights pros to spot trends and stay ahead of the market.
The third paper in our “Future of Insights” series explores how organisations are evolving to harness the power of data and technology for better insights.
Fostering trust, advocacy and motivation among research participants.
A monthly podcast on data collection methods in market research.
A fast, cost-effective, reliable solution available in DIY or DIY assisted mode
Why Mixed Mode is more than just a plan B and the way to future-proof your research studies.
Ipsos has invested in a global network of online access research for the past 20 years to deliver the highest standard of research insights. We believe the future of quality market research will continue to depend on properly managed research panels.