Innovation & Knowledge

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The time is now: Telehealth and rise of virtual care

Virtual care has gained increased importance during coronavirus, but will this bring about a permanent shift in remote healthcare.
28 July 2020
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A matter of fact?

Practical steps for making Big Data work.
24 July 2020

Features

Discover Ipsos Update

A selection of the latest research and thinking from Ipsos teams around the world.

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Economic Pulse of the World

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Mixed Mode Research: Reaching the right people in the right way to get the data you need

An introduction to designing participant-centric, efficient and future-proof research with greater survey coverage.
25 June 2020
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Preparing for the future of the operating room: Robotics

Imagine a future where surgical robots have become small and affordable enough to be found even in non-specialized hospitals and outpatient clinics outside of a major metropolis...
27 May 2020
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Multi-source healthcare data

The world of pharma business insight is likely to change as it embraces a multi-data source reality.
16 April 2020
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Ipsos Healthcare: market research in the medical world

What does the future of the medical sector and health care look like, and how do you effectively tap into this? How do you become more patient-focused as an organisation? And how does your organisation actually relate to the competition? Ipsos Healthcare research provides you with actionable insights to optimise a medical, commercial or launch strategy. We provide insights from all major stakeholders in healthcare: from doctors and nurses to patients and consumers.
23 March 2020
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Slowing Down to be faster: why it is paramount to invest at the front end of the development process

Combining the views of industry experts and using Ipsos insights, this paper looks at the importance of investing time at front end of the development process to drive better business results.
5 December 2019
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Uncover the power of the patient voice: Healthcare-focused Social Intelligence & Text Analytics

The rich wealth of unstructured and unrequested data on social media offers critical input to your brand’s story. Ipsos’ healthcare-focused Social Intelligence & Text Analytics offering, powered by Synthesio’s leading technology, unlocks the opportunities within unstructured data, bringing you unparalleled insights into authentic patient experiences and perceptions.
4 December 2019
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Artificial intelligence: Four points of vigilance

This article on AI from Helen Zeitoun, CEO Science Organisation and CEO Ipsos in France, was originally published in French in Strategies, March 2019.
12 June 2019
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Hacking Human Behavior

In this podcast episode, we hear more about consumer neuroscience research and where the industry is headed.
22 April 2019
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Innovating succesfully, how do you do that? Tips and tricks from the innovation experts

The strength of Jobs to be Done is that it’s always about groundbreaking studies, according to innovation expert Johannes Hartmann.
17 April 2019
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Virtual Reality: Hype or the Future?

Virtual Reality (VR) technology has been around for at least a decade and you could say it’s clearly gone from sci-fi to sci-fact. However, it’s still seen as a new technology and has not hit mass adoption; so what has gone wrong?
22 March 2019