News & Polls : News | Ipsos

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News & Polls : News

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Acquisition of Market Pulse International assets Ipsos secures strategic agreement to expand its Mystery Shopping services in Asia Pacific

Didier Truchot, Ipsos Chairman & CEO, is pleased to announce today the successful completion of an agreement to acquire the mystery shopping staff, shoppers, and clients of Market Pulse International.
18 October 2018
Corporate

Ipsos appoints Amanda Dudding as Director, Public Affairs Research and head of Wellington office

Ipsos New Zealand Managing Director, Carin Hercock, today announced the appointment of Amanda Dudding as Director, Public Affairs Research and head of its Wellington office.
17 October 2018
Society

New Zealand Issues Monitor - Concerns about housing grow

New Zealanders’ concerns about housing issues grow, while New Zealanders are also feeling more positive about the Labour-led government compared to last year when National was in power.
13 September 2018
Society

Cyberbullying in NZ 3rd highest of 29 countries surveyed

The estimated incidence of cyberbullying in New Zealand is the third highest of the 29 countries surveyed by Ipsos and only 19% feel that cyberbullying can be addressed by existing anti-bullying measures.
27 August 2018
Corporate

Ipsos Appoints Carin Hercock as Managing Director, New Zealand

Research and marketing industry veteran to lead the prominent global insights brand in New Zealand
8 May 2018
Society

Most Global Consumers are Intrigued by the Idea of Self-Driving Cars

Respondents are most likely to view self-driving cars as making the driving experience more luxurious and comfortable.
29 March 2018
Media & Brand Communication

Targeting Millennials Using Music Streaming Apps

With the significant improvement in infrastructure and mobile technology proliferation, digital entertainment is increasingly popular in Asia Pacific. And as the average cost of data plans comes down while the respect for the need to pay for music content gradually heightens, demand for digital music entertainment in the region grows.
27 March 2018
Consumer & Shopper

Global Consumer Confidence Ties Record High

March's global consumer confidence Primary Index has risen to 50.6 to tie January 2018's record high.
15 March 2018
Consumer & Shopper

Ipsos Launches Mobile Package Solution Driven by Behavioural Science

Recognising that successful package design must perform well in-store and drive saliency on the mobile devices where people increasingly shop, Ipsos Marketing has developed a behaviourally driven pack testing solution.
23 January 2018
Consumer & Shopper

Consumer Confidence National Index Holds Steady

This month's global Consumer Confidence National Index score remained the same at 50.1.
17 January 2018