Consumer sentiment is up in South Africa, the U.S., Great Britain, Argentina and Japan, but falls in Poland, Turkey, Sweden, Israel and South Korea.
It is no secret that media consumption is changing fast. While mass media continue to dominate, some alternative formats are rapidly growing in popularity.
At Ipsos we wish all of our partners and clients across the world our warmest Season's Greetings and a Happy New Year!
Merry Christmas and Happy New Year! Be always in trend!
New global survey reveals 8 in 10 people believe manufacturers should be obliged to reduce packaging waste.
New report focuses on the convergence between consumer perceptions of health and the environment, particularly in the food and beverage industry.
New global Ipsos study confirms a long-term decline in the percentage of adults who consider themselves happy.
Strongest gains in optimism observed in Argentina, Turkey, China, and France; Japan, Spain, India, and Sweden see significant drops.
One in five say it’s the company that produces goods’ responsibility to reduce packaging.