Tracking survey data shows how threats associated with the pandemic and expectations in eight countries have changed over the past year
A year into social distancing: Will SEA see permanent shifts in consumption patterns?
Why Mixed Mode is more than just a plan B and the way to future-proof your research studies.
Understanding the power of spontaneous reactions to develop stronger innovations
Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.
A discussion on Ipsos’ view on the importance of brand tracking research, knowledge of consumer decision-making and fundamentals for brand growth.
Ipsos has invested in a global network of online access research for the past 20 years to deliver the highest standard of research insights. We believe the future of quality market research will continue to depend on properly managed research panels.
An Ipsos journey to study evolving consumer opinions and behaviours around the crisis in the 6 Southeast Asian markets.
Our first monthly research round-up of the year includes both reflections on 2020 and a look forward at the year ahead. Featured topics include vaccines, behaviour change, food trends and look at the local story in a selection of countries.
This has been a year of momentous change – real and anticipated. As we pause to reflect at the end of the year, we present some Ipsos research highlights you may have missed during the dizzying events of 2020.
Time for a strategic reset?
The principles and practice of tackling behaviour change challenges in a world that remains unpredictable and changeable.