In this white paper we explore how generative AI can be used within qualitative research.
Barbiecore, artificial intelligence, ESG… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
Climate change, inequality, artificial intelligence… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
The domain of ESG stretches across a broad range of themes that are just as complex as they are far-reaching.
Generative AI, equality, refugees… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
Generative AI could be an enabler to deliver faster, cheaper, and better research results, but the key is asking the right questions.
Mental health is as much of a priority as physical health. Look for ways to support both.
While there is a widespread belief in the power of science to solve major health problems, people still want to retain control
Busy, stressful lives mean that people need time out
Inflation, agriculture, eCommerce… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
Climate change has become a visceral reality and people want collaborative leadership
Luxury, generation Z, the war in Ukraine… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.