News & Polls: News | Ipsos

Ipsos
News & Polls: News

Our misperceptions about crime and violence, sex, climate change, the economy and other key issues

Ipsos’ latest Perils of Perception study shows which key facts the online public across 37 countries get right about their society – and which they get wrong. Now in its fifth year, the survey aims to highlight how we’re wired to think in certain ways and how our environment influences our (mis)perceptions.
7 December 2018
Consumer & Shopper

Who are the World’s Biggest Wearable Tech Buyers?

From the Fitbit to Apple’s smartwatch: wearable tech is becoming increasingly popular across the globe. Early adopters of new technology, the world’s affluent are at the forefront of purchasing wearable tech, ownership reaching over 30% in Spain, Turkey and the USA.
26 April 2018
Society

BBC Global Survey: A world Divided?

Three-quarters around the world say their country’s society is divided – and the majority think their country is now more divided than it was 10 years ago, especially in Europe. Differences in political views are seen as the greatest cause of tension, followed by differences between rich and poor. However, despite these divisions, the majority of people in most countries agree that people across the world have more things in common than things that make them different.
23 April 2018
Society

Global Consumer Confidence Index Continues to Rise

This month's global consumer confidence reaches 50.9
12 April 2018
Consumer & Shopper

Ipsos Launches Product Intelligence

Socialised product evaluations via user ratings and reviews.
4 April 2018
Consumer & Shopper

Most Global Consumers are Intrigued by the Idea of Self-Driving Cars

Respondents are most likely to view self-driving cars as making the driving experience more luxurious and comfortable.
29 March 2018
Consumer & Shopper

Global Consumer Confidence Ties Record High

March's global consumer confidence Primary Index has risen to 50.6 to tie January 2018's record high.
15 March 2018
Society

International Women’s Day: Global Misperceptions of Equality and the Need to Press for Progress

To mark International Women’s Day, and in the wake of the #metoo campaign, a new global study by Ipsos in collaboration with International Women’s Day across 27 countries highlights the level of concern people around the world have about a number of equality issues.
6 March 2018
New Services

Ipsos Launches Mobile Package Solution Driven by Behavioural Science

Recognising that successful package design must perform well in-store and drive saliency on the mobile devices where people increasingly shop, Ipsos Marketing has developed a behaviourally driven pack testing solution.
23 January 2018
Society

Ipsos Predictions for 2018

The latest Ipsos Global @dvisor poll was carried out in 28 countries around the world at the end of 2017. It asked over 21,500 online adults aged under 64 their predictions for 2018.
8 January 2018