Our first monthly research round-up of the year includes both reflections on 2020 and a look forward at the year ahead. Featured topics include vaccines, behaviour change, food trends and look at the local story in a selection of countries.
This has been a year of momentous change – real and anticipated. As we pause to reflect at the end of the year, we present some Ipsos research highlights you may have missed during the dizzying events of 2020.
Ipsos Podcast
The principles and practice of tackling behaviour change challenges in a world that remains unpredictable and changeable.
As a key global player in the energy sector that is committed to achieving carbon neutrality by 2050, EDF presents the findings of a new, broad scope opinion study conducted by Ipsos for the second consecutive year in 30 countries, covering two-thirds of the world’s population and featuring some of the biggest CO2 emitters. EDF’s goal is to produce a yearly international status report on opinions, knowledge, expectations and levels of commitment with regard to climate change, to nurture thinking and contribute to the constructive search for solutions for the future.
Ipsos Affluent Survey Asia Pacific (a.k.a. Affluent Asia) is Asia’s reference survey for reaching the region’s affluent consumers. It provides a comprehensive overview of media consumption and product usage for this elusive and important group, which accounts for the top 13% by income of the population.
The success of a COVID-19 vaccine is one of the biggest challenges we face globally. This paper explores the opportunities and obstacles that lie ahead.
The final edition of Ipsos Update of 2020 includes research and analysis on key topics including health, sustainability, gender equality and retail. We also look at public opinion on international security and the reputation of different countries around the world.
Black Friday 2020 will be like no other. It could make or break retailers’ years. It could mark the death knell of Black Friday itself.
Delivering a Return on Customer Experience Investment: ROCXI.
Our new Ipsos Views paper from Ipsos’ Social Intelligence Analytics team examines the journey of social media data, from tech platforms to research solutions.
Sustainability is not only a relevant topic today, it is the long-term viability of a business.