As COVID-19 continues to spread, how can brands stay relevant to consumers in an increasingly unstable world.
In a rapidly changing media landscape, this is a call to action to help your creative leverage the power of you.
Ipsos Update
In this paper, three highly experienced mystery shopping experts share their knowledge and opinions on different aspects of mystery shopping in the luxury industry and how it is a vital ingredient in a holistic Customer Experience strategy.
Changing Gear - What should an automotive mystery shopping programme focus on? What do car manufacturers and dealers want from a mystery shopping programme?
More than ever, customers have a powerful influence on their relationship with brands. Their voice matters and they can have a strong impact on a brand’s behaviour.
Brands need to connect with shoppers in the moments that matter most.