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Ipsos Update – April 2021
Our monthly round-up of research and analysis from Ipsos teams around the world covers a range of topics from gender equality and parenting to retail trends and how advertising becomes famous.
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New data reveals how UK is sleeping under coronavirus lockdown
New study by King’s College London and Ipsos finds significant numbers have experienced changes to their sleep patterns since the coronavirus lockdown was announced.
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Ipsos launches its new creative assessment solution: Creative|Spark on Ipsos.Digital Platform
Ipsos announces the launch of Creative|Spark, its new online solution to evaluate video creative, is live in 16 countries.
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What matters to the public in Neuroscience and Mental Health research?
This is a report of findings from a public dialogue carried out by Ipsos and commissioned by the Wellcome Trust. The dialogue aimed to better understand the interests and priorities of the public across a full range of Neuroscience and Mental Health research.
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COVID-19 and Mental Wellbeing
With one in five concerned about isolation and the same proportion worried about mental illness, what will the impact of coronavirus be on our mental wellbeing?
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Opinion Polls: Why they remain the reference
The last year has seen opinion and election polling subjected to both criticism and praise. Here we review the evidence, looking particularly at recent experiences in the US, UK, France and the Netherlands.
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Using Positive Psychology to Build Employee Engagement
Simon Davies of Ipsos LEAD looks at how organisations can use applied psychology to boost employee engagement.
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Ipsos and the 2017 General Election
The Ipsos / GfK Exit Poll for BBC News, ITV News and Sky News once again proves accurate.