Ipsos Loyalty specializes in all matters relating to measuring, managing and improving customer relationships and employee engagement. We help our clients manage the experiences they deliver in a way that maximizes the value of both customers and employees to their organization.
Enterprise Feedback Management
Enterprise Feedback Management (EFM) or Customer Experience Management (CXM) collects customer feedback and combines it with all relevant data – from social media to operational metrics – to provide real-time insight and predictive analysis tailored to each stakeholder in your organization.
Customer Journey Mapping
Ipsos captures detailed customer experience 'moments' throughout a specified journey to create maps that overlay attitudes and behavior. These maps guide customer experience improvement and track research revision.
Customer Relationship Management
Customer relationship programs evaluate the overall brand relationship strength and identify which parts of the overall customer experience need to be improved and which will provide the greatest return on investment.
Mystery Shopping provides brands with in-the-moment feedback on their service delivery, helping them drive improvement across all customer touchpoints.
Customer Experience and Quality Measurement for Automotive
Ipsos offers deep dive customer experience surveys and benchmark studies for automotive clients.
Leadership & Organizational Culture
Leadership is the accelerating factor of any successful transformation. Our solutions help design an inspiring and relevant leadership style and then align and empower your managers. Organizations change while culture remains. We also support you in developing a consistent and inclusive organizational culture that enables the transformation of your organization.