Widespread administration of a COVID-19 vaccine will be central to the successful re-opening of the economy and society. However, consumers, healthcare providers, and pharmacists are in different stages when it comes to their own personal vaccination knowledge journeys. Recent events have also shown the challenges of distribution and priority targets for the vaccines. Ipsos’ Global Virology & Vaccines Center of Expertise and Ipsos Public Affairs has been tracking the evolving attitudes and perceptions around flu and COVID-19 vaccines, information sources, and vaccination recommendations / demand, from the perspectives of these three target audiences for the past several months.
Join us for a complimentary webinar as our healthcare experts discuss how insights from our research can be used to help inform different communities of interest including healthcare providers and pharmacists as well as the consumer populations in your market.
Natalie Lacey, EVP, Media Development
Jan Hodes, Client Partner, Healthcare Services Research Practice Lead
Rhoda Schmuecking, Head of Ipsos’ Global Virology & Vaccines Center of Expertise
Jackie Ilacqua, President, Ipsos Syndicated Healthcare