[WEBINAR] The Ever-Adapting Consumer: What to Expect in 2023

The start of each new year presents new opportunities and, of course, new challenges. As we head into 2023, brands have the chance to fulfill new consumer needs and expectations, address new behaviors and routines and take advantage of new omnichannel shopping patterns. At the same time, they must adjust their strategies to deal with consumer reactions to a volatile world.

Join us to hear how consumers adapted to their changing world over the past year and paint a picture of what marketers can expect in the year ahead based on those learnings. We will examine the impact of the following forces on consumer attitudes, behaviors and shopping choices:

  • Inflation
  • Sustainability
  • Health concerns

Based on insights gleaned from Essentials, our syndicated study that tracks shifts in consumer attitudes and behaviors as they adapt to the changing world around them, this webinar will bring you deep and granular insights into how consumers evolved in 2022 and what to expect in 2023.

Access the Recording

Speakers :

  • Naumi Hague, Senior Vice President for Market Strategy and Understanding

  • Allyson Leavy, Vice President for Market Strategy and Understanding

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