Ipsos is proud to be once again sponsoring the 2018 David Ogilvy Awards – an evening dedicated to celebrating the extraordinary and/or creative use of research in the advertising development processes of research firms, advertising agencies and advertisers. We are particularly proud of our clients’ nominations for their ads:
- Budweiser’s “Born the Hard Way” in the Breaking Through category
- MetLife’s "#ChangeRougo" campaign in the Brand Transportation category
Ipsos’ Elissa Moses is also once again presenting at this year’s Conference. Her topic, 1 Bloody Shakespeare Play, 3 Experiences: Stage, Screen, & VR, will run as a concurrent breakout session. Stay tuned for details.
Hear more from Elissa by viewing this video interview.
For event and registration details, please visit the ARF website.
CONSUMERxSCIENCE, is ARF’s flagship event, and will focus on a deep understanding of consumer behavior and drivers of creative excellence. Now in its 64th year, the Conference features ground-breaking work in the areas of path-to- purchase, creative elements and consumer segments. The best and brightest gather from brands, agencies, media, research companies and academia to steer the future of advertising. We are proud to be among them!
Elissa Moses, Ipsos CEO, Global, Neuro and Behavioral Science Center