Ipsos is delighted to be sponsoring this year’s forum dedicated to place branding and place marketing for state, county and city marketing boards, mayoral teams, DMOs and EDOs, and BID teams across the USA and Canada.
While at the conference, don’t miss hearing Ipsos’ Jason McGrath share new research exploring Global Trends and International Perceptions of Key Tourist Destinations: How data can inform international marketing strategies. During his presentation, Jason will share recent global trend data on the state of the world, explore current perceptions of the USA and Canada from other global markets, and provide insight into the future of tourism and investment intentions.
These are challenging and exciting times for those responsible for driving economic development, attracting tourism, promoting investment opportunities, attracting talent, and shaping the attractiveness of the states, regions, counties and cities of North America. At Ipsos, we are committed to providing research solutions to help you navigate your reputation. For more about this area of specialization, please click here.
For more conference details, please visit the CNP website.
For those not attending, check out Jason’s blog article on this topic.
Jason McGrath, Senior Vice President, US, Public Affairs