Ipsos’ Menaka Gopinath is delighted to be speaking at this year’s Corporate Researchers Conference.


Her topic (and in deed, her passion) is focused on finding business building insights within a social context. Menaka and her Johnson & Johnson co-presenter will be speaking on October 17 (@1:15pm-2pm) about How Social Data Helped Define A Disrupted Industry.


The newest generation of consumers is making a significant impact on the beauty and skincare market. Young people are driving success for more niche, boutique-style brands that address their expectations. How does an established brand remain relevant? Join us to learn how J&J applied a dynamic market structure framework to organic social media discussions of the modern beauty consumer to inform their approach and market positioning.


For conference details, or to register, please visit the CRC website.

Speakers :

  • Menaka Gopinath, President, North America, Ipsos SMX

Consumer & Shopper