Keeping online carts full and fulfilled is an ever-increasing challenge for the Grocery and QSR retailers that launched or expanded these offers in 2020. Brands that focus on optimizing the end-to-end experience – from placing the online order through pickup — are positioned to win.
As part of the 2021 E-commerce Experience Report, Ipsos conducted over 2,000 Mystery Shopping Assessments measuring the e-commerce experience across 24 major grocery and QSR brands nationwide. The Report measures consumer attitude and usage of pickup and ranks brand based on their actual performance.
Join us for a complimentary webinar as we share insights from the E-commerce Experience Report, and to learn what the future of eCommerce holds.
Also, be sure to read our recent article exploring Creating Successful Contactless Shopping Experiences.
Carlos Aragon, Vice President, US, Mystery Shopping
Kaili Hunsaker, Senior Account Manager, US, Mystery Shopping
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Join Ipsos and our guest speaker, Elizabeth Walton, Director of Market Insights with Freddie Mac, who will share their experience using a combination of national and targeted surveys to develop a point of view, and provide leadership with key data points for decision making and external communications.
[WEBINAR] Looking Ahead to the 2021 Holiday Shopping Season
Join us for a complimentary webinar featuring new research insights from our Ipsos U.S. syndicated online community to provide a glimpse into how shoppers are adapting to the evolving post-pandemic retail landscape today, and how they are planning ahead for Black Friday and beyond.