Learning from the past of Customer Experience text analytics will ensure we obtain the most value from Large Language Model-powered Generative AI tools. Here are 5 key learnings.
While Americans continue to prefer personal vehicles, shared mobility solutions could soon establish themselves as an alternative or complement in the mobility landscape. Here’s what Ipsos research shows.
What The Future
Black Friday still reigns, and big boxes dominate. Here’s what retailers need to know to prep for the holidays next year.
What mobility modes are consumers using, and in what situations? Listen to our recorded webinar for fresh insights.
The upcoming shopping season is likely to bring rising holiday budgets and stress. Are retailers prepared to meet consumer needs?
Americans who have tried autonomous cars are much more likely to have positive feelings about them. Autonomous ride-hailing can help bridge the gap and expose more people.
New research highlights why a personalized digital experience across channels is essential to building customer advocacy and engagement.
Brands must always monitor their customer journeys and touchpoints for “hot spots” and have a system for quick identification and remediation. Here’s why.
Amid concerns over climate change and calls for more electric vehicles, Ipsos looks at where consumers stand on sustainability in the auto world.
Consumers go to restaurants for the food, the experience, and quality time with their friends and family. And they’re coming back in full force.