Youtube kidfluencers are a major deciding factor in the next best children’s toy, especially if they have a cult following. Read more.
Using Lizzo and Ariana Grande as case studies, we show how brands can leverage the reach and influence of established celebrities.
Ipsos surveyed more than 19,000 people around the world – and included a boosted sample of LGBTQ individuals – to understand global attitudes about gender today with an eye towards the future.
What The Future
A monthly podcast exploring emerging trends, budding innovations and creative ways to get closer to real people in real life.
Listen in as we present a case study with Coca-Cola illustrating the power of social intelligence driving meaningful retail activation.
The conversation around gender is shifting. No longer is it just about traditional gender roles. Now, it’s about the role of gender itself.
There’s a lot of amazing things happening in the social intelligence realm for insights today, but it’s not being leveraged as broadly it could be. Hear why!
Read our case study to discover how data-driven social listening dashboards can optimize messaging.
Watch our video demos to discover the power of an always on, near-time, unified measurement platform.
View our on demand webinar for tips and illustrations how to embed Behavioral Science cues across consumer touchpoints in order to increase purchase-decisions.
Ipsos’ Synthesio is among the 22 ad-tech and mar-tech companies and services honored with a win!
What people are saying online about Tinder, Bumble, and Hinge.
The view from online: unfiltered, uncensored & unsolicited.