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Generation Y Joins Home Improvement's "It Crowd"
From Preppy to Edgy, Teens Tune Into Do-It-Yourself Trends, Re-Do Rooms, Tackle Projects Solo
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For Book Buyers, What's Old Is New Again
Discount Hungry U.S. Consumers Spent More Than $530 million On Used Books During 2002, Ipsos BookTrends Reveals
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Book Buyers Continue To Seek Discounts
Weak Fourth Quarter, Smaller Customer Base
Hurt Industry Performance, Ipsos Reveals -
Beyond Surfing: E-commerce And Banking Surge
Consumers Embrace Downloading Digital Music And Pictures, Too, Ipsos Study
Shows -
What are a Refrigerator's Contents Worth?
Linking marketing research and zip code data `truly amazing'
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Ipsos-Reid CASH Index: Remains Low, At 74.9, But Change Since QII Suggests Poor Consumer Attitudes May Not Translate Directly Into A Poor Holiday Shopping Season
But In The Longer-Range, Continued Low Scores On Job Prospects May Indicate Consumers Assume A Continued Slow Economy In Early 2003
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U.S. Music Downloaders Prefer A Pay-Per-Download Transaction Over Current Subscription-Based Offerings
Ipsos-Reid's Quarterly Digital Music Study, TEMPO: Keeping Pace with Online Music Distribution, Reveals Fee-based Services Could Flourish Upon Elimination of Peer-to-Peer Networks
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Consumers Spend $5.3 billion On Trade Books In First Half 2002, Up 3% From 2001
Sales rebound during spring quarter, Ipsos-NPD Reports