View this recorded webinar for detailed case studies illustrating how to assess stickiness earlier in the development process, before incurring the cost, risk and redress of live testing.
As two of the fastest growing methodologies in market research, online communities and social intelligence provide real-time channels to discover and track what drives today’s connected consumer. At Ipsos, we deliver pioneering expertise in these fields through the lens of rigorous research applications and innovative technologies, resulting in elevated insights and greater business impact for our clients.
Ipsos conducted a centennial poll for the 100th anniversary of President John F. Kennedy's birth on behalf of the University of Virginia Center for Politics via the Reuters/Ipsos Poll.
In the latest Reuters/Ipsos Core Political, President Trump's job approval reaches a new low.
Join Ipsos’ Menaka Gopinath for Moving Beyond the Bubble: Understanding the Social Dynamic and Its Link to Your Business Decisions.
Join Ipsos’ Jason Allsopp who will be presenting at this year’s FSTA Summer conference.
Join us for this complimentary webinar during which we continue exploring ways Behavioral Science can be applied in a market research context.
Join Ipsos’ expert in behavioral economics, Namika Sagara, Ph.D., who will be among the distinguished faculty leading a three-day, hands-on program designed for senior executives wanting a solid grounding in behavioral economics framework that produces results.
The latest data from an Ipsos poll conducted for NPR investigated how Americans perceived foreign policy in the era of Trump’s ‘America First’ ideology.
Latest Reuters/Ipsos poll shows President Trump’s approval continues to drop in the wake of his firing of FBI Director James Comey.