New services from Ipsos Synthesio help Retail Banks to track consumer trends and spot innovation opportunities.
Roundtable discussion hosted by Ipsos channel performance and customer experience.
Designing customer experiences that drive business success
Got30 is a vodcast answering some of the questions we get asked by clients about Customer Experience and Channel Performance.
What are the imperatives for survival and success of the physical store in a shifting commerce environment?
This roundtable discussion was hosted by Ipsos Channel Performance and Customer Experience.
Machine learning and social data are great help for brands to spot unmet consumer needs and boost customer experience.
Synthesio expert shares advice for how to ride the AI wave.
This paper is recommended reading, by our Mystery Shopping experts, for any organisation – regulators and the regulated – interested in ensuring that frontline staff are adhering to regulatory standards and are treating customers fairly.
Measuring customer effort in isolation is not enough. Organisations need to measure the Customer: Company Effort Ratio (C:CER) which takes both perceived customer and company effort into account.
Optimising the eCommerce Experience
How to align brand promise and customer experience for business success