In a recent White Paper, programmatic demand-side platform provider, TubeMogul, referred to ‘the unstoppable shift to audience-based buying’ in the US television market, arguing that inefficiencies in the way TV advertising has traditionally been bought and sold, as well as advances in the way people receive their TV content, will lead inevitably to a time when more and more of it will be traded programmatically.
Ipsos Public Affairs in Turkey conducted an exit poll the day after the constitutional referendum.
In the latest Pulse of the People™ study in South Africa we examined attitudes and opinions of country direction, delivery of government services and opinions of leadership among those who are receiving social grants from the government and those who are not.
With only 4 days until the French Presidential election, Marine Le Pen and Emmanuel Macron lead the field in the latest Ipsos/Sopra Steria poll conducted on behalf of CEVIPOF and Le Monde. The results are based on a sample of 11,601 registered voters, aged 18+, with interviews conducted online between 16 – 17 April, 2017.
Findings for the Lloyds Bank UK consumer digital index 2017
In the latest Reuters/Ipsos Core Political, many are confident in President Trump’s dealing with ISIS/ISIL and his handling of terrorism.
Join us on May 18, to find out the genuine story behind our middle class in Sub-Saharan Africa and discover exciting opportunities for your brand.
Shanti Uganda is eradicating preventable maternal mortality throughout Uganda using a unique collaborative care model.
We are known throughout the world for being a leader on market research and customer insight. To celebrate our 40 years in the industry, this four-part blog series looks at how the retail landscape has changed – and what the future has in store.
With only ten days until the French Presidential election, Marine Le Pen and Emmanuel Macron lead the field in the latest Ipsos/Sopra Steria poll conducted on behalf of Le Monde.