Recently, Thailand has indicated interest in capturing the opportunities for growing the luxury retail sector via the volume of tourist shoppers and growing local middle class. In a global survey by MasterCard, it was found that Bangkok visitor spending contributed to annual USD 14.4 billion dollars, ranking 4th globally in visitor spending.
Three in Four (76%) Global Respondents Optimistic 2014 Will Be a Better Year than 2013 While Only Half (53%) Expect Global Economy to Be Stronger. On the Personal Side, A Strong Majority (77%) Expect to Make Personal Resolutions for 2014 While Half (53%) Admit 2013 Was a Bad Year for Them and Their Families
Thailand’s uniqueness is linked to its ability to adapt, to integrate without internalising, and never taking up a frontal position.
This briefing pack summarises Ipsos research on public attitudes in Europe during 2015.
China’s economy showed moderate but steady growth with a year-on-year GDP increase of 6.93 percent at comparable prices in Q3 2015.
This first edition of the newsletter tells you all about the interests and leisure activities of the upper layer of the European population.
Agent-based modelling (often shortened to ABM) is an analytic approach for simulating a marketplace (or other environment) by coding individual, autonomous decision-making units (called agents) that are programmed to make decisions, interact with each other, learn over time, and/or respond to changes in the environment.
There is nothing average about Europe’s Affluent. Understanding the behaviour of Europe’s Affluent is crucial to marketers, not only do they have the majority of disposable income in the region but as early adopters and opinion formers, where they lead others follow. However, it would be a mistake to think of them as in anyway average.
Speed can be a mixed blessing. The cheetah is the fastest animal on land, yet 90% die within 3 months of birth. Chickens grow four times more quickly than they did fifty years ago and more than sixty times faster than they might grow naturally - but 80% of them are thought to be infected with Salmonella, Campylobacter or E coli.*
Affluent interest in summer travel is hitting new highs, reflecting not only an enthusiasm for travel, but also shifting personal priorities and a broader sense of economic comfort.