Join us on June 16 for Launch Affluent Survey Europe 2017 in Paris.
Join us on June 15 for Launch Affluent Survey Europe 2017 in London.
Five tips to rock your communications using multi-touchpoint campaigns
For the first (23 April 2017) and the second-round (7 May 2017) of the 2017 French presidential election, Ipsos and Sopra Steria teams have announced live to their media partners their very precise estimations. Together with the opinion polls published during the whole election campaign, Ipsos succeeded in demonstrating both the reliability of its tool and to what extend it gives a trusted insight on the dynamics of the election.
Join us on June 9, for a complimentary webinar to hear highlights from our latest wave of the Ipsos Affluent Survey examining social media trends and key opportunities in Affluent travel
In today’s digitised world, the advent of social media has changed the lives of many. Millennials are a generation that grew up with social media and witnessed rapid advancements in technology, thus shaping their lives.
Reputation, Resiliency, and Results: using trust to unlock the value of reputation
Building on the huge success of its previous regional syndicated study, “She Speaks”, Ipsos Marketing in MENA is launching a new syndicated study, this time targeting one of the most important and most disruptive consumer segments in the region: Millennials.
We all know that MENA is one of the fastest growing online markets in the world, with number of internet users almost doubling every 5 years. The marketers are taking this opportunity and constantly increasing their share of media mix on digital, some reaching close to 30% of their total spends. But the question now is “are we getting enough return on our investment?”
Over half of Americans (55%) still believe the country is on the wrong track, with less than a third believing we are heading in the right direction (29%).