MORI interviewed a representative interlocking quota sample of 1,061 adults aged 18+. Interviews were conducted face-to-face in 54 constituency sampling points across Great Britain on 26 April 1979.
Q1 How do you think you will vote at the General Election on the 3rd May? (If undecided or refused at Q1) Q2 Which party are you most inclined to support? Base: All expressing a voting intention
|I care very much indeed||38|
|I care quite a lot||26|
|I care a fair amount||17|
|I care a little||11|
|I don't care at all||8|
Q5 Which, if any, of these politicians can you remember having seen on television during the election campaign? Q6 Regardless of the party they support, which three or four of these politicians impressed you most when you saw them on television?
|Sir Keith Joseph||36||7|
|Norman St John Stevas||15||2|
|None of these||5||15|
Percentages given under "impressed" are the proportion of the total sample who had seen and been impressed by each politician, not the proportion of those who had seen the politician on TV that had been impressed by him/her