Member organisations include:
|Capital One||General Mills||Royal Mail|
|Chelsea Football club||IHG||RSA|
|Coventry Building Society||Kcom||Scottish Widows|
|Debenhams||Liverty||Sony Music Entertainment|
|EDF||Marks & Spencer||Telefonica/O2|
|easyJet||Monarch Airlines||The Trainline|
We’ve had one-to-one discussions with each member covering a range of topics including customer centricity, big data, loyalty schemes and social media, culminating in a report which plays back what we heard and offers an honest appraisal of the loyalty landscape. The report was recently launched at an Ipsos Loyalty Council networking event. To download the report, register using the button above.
Alcoholic drinks: what's trending?
The alcoholic drinks industry, like many others, has experienced an interesting journey over the past few years. Regulatory changes and barriers, demographic shifts, changing consumer preferences, increased concern about health and technological evolutions are just some of the reasons why the market place has been disrupted.