The Perils and Pitfalls of AI and Automation

Whilst AI and Automation pose huge opportunities for many businesses and organisations, we must also be aware of the potential reputational risks associated with these technologies.

The author(s)

  • Carl Phillips Research Director
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The potential benefits of AI and automation are huge. Everyone from governments to SMBs have identified that these technologies can be harnessed to drive growth, increase efficiency, and streamline internal processes. But, as businesses push towards a future aided by AI and boosted by automated processes, what are the potential reputational dangers and risks associated with these innovations if ignored?

Carl Philips, Head of Technology, Telecomms and Media, Ipsos Corporate Reputation - explores in his piece published in CIO Applications Europe. Read the full article here.

The author(s)

  • Carl Phillips Research Director

Corporate