Welcome to the latest briefing from the Ipsos Reputation Council.
Our twelfth sitting explores how 127 communications leaders across 22 countries are responding to an increasingly fractured communications landscape. This year's report examines issues ranging from the impact of Brexit, and tweets from @realDonaldTrump, to the rise of corporate activism, and…
Established in 2009, the Ipsos Reputation Council brings together senior communicators from many of the most respected corporations in the world.
The report of the tenth sitting of the Reputation Council explores issues such as: building sustainable reputation; the difference between brand and reputation; reputation differentiation; and the future relationship between corporations and NGOs.