Direct mail is playing an increasingly important role in the decision making process for financial services purchases, according to recent research conducted by MORI Financial Services for the Direct Mail Association.
Effective Communication By The Public Sector
New Survey Reveals Cancer Is Top Priority
Despite media scepticism, the British public are eagerly embracing the arrival of digital television. One in ten people expect to be among the first to get a digital receiver and a further one in five have decided to get one in six to twelve months' time. These findings come from research conducted this summer for the Consumer Electronic Access Study, a comprehensive project examining demand for home electronic access applications, a joint venture between MORI and PricewaterhouseCoopers.
Crisis today opens its nationwide network of Christmas services, which seek to help combat the exclusion and isolation of homeless people, as new MORI research reveals that unemployed people, state pensioners and low-income earners are more likely to spend Christmas alone.
Budgeting systems are at the core of UK household management, with women firmly in the driving seat. The publication today of a new report* from TV Licensing — "Putting off or putting by?" — shows that when it comes to paying the bills, the emphasis is on the woman of the house as the financial controller, with the nationwide preference to pay — at least something — now rather than later!
Public Management and Policy Association Lecture
The Museums & Galleries Commission (MGC) today unveiled the first in a major series of annual research reports into museum and gallery visitors. Conducted by MORI, with financial support from the Campaign for Museums, the research revealed that thirty five percent of all adults have been to a museum within the last year. This is a higher proportion than those who attend historical buildings or stately homes (32 per cent), artistic events such as theatre, opera, or ballet (30 per cent) and even more than theme parks (28 per cent). They attract a significantly higher proportion than those who attend pop and classical concerts, 16 and 12 per cent. Museums and galleries are socially inclusive, attracting people from all walks of life and they are seen to represent good value for money. Both those who visit museums and those who do not believe that museums are of social and educational value.
Children want Tony Blair to provide better care for children and tackle homelessness, according to a survey released by UNICEF, the United Nations Children's Fund, today.
Ipsos MORI Polls Archive - 25 Million Adults Have Little Or No Savings And Are More Likely To Play The Lottery Than Save
25 Million Adults Have Little Or No Savings And Are More Likely To Play The Lottery Than Save