With just a few weeks to go until the referendum it is clear that many voters have found it difficult to access the information they need to make a decision about which way to vote.
Just 1 in 5 Scots (20%) have found it easy to find ‘trustworthy’ information while 61% have found this difficult. Similarly 19% have found it easy to find ‘impartial’ information compared to 63% who say that this has been difficult.
Although more voters have found it easy to access information which is ‘factual’ (28%) and ‘helpful’ (40%) they are still outnumbered by those who have experienced difficulty on these measures (56% and 44% respectively).
- This presents the topline results from Scotland
- Results are based on a survey of 1,006 respondents (adults aged 16+ although only those aged 18years+ were asked about their voting intention.) conducted by telephone. Fieldwork dates: 28th July – 3rd August 2014
- Data are weighted by: age, sex and working status using census data; tenure using SHS data; and public-private sector employment using Scottish Government Quarterly Public Sector Employment series data
- Where results do not sum to 100%, this may be due to computer rounding, multiple responses, or the exclusion of “don’t know” categories
- Results are based on all respondents (1,006) unless otherwise stated.
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