WEBINAR | Future of Research : Data expectations have changed, joining the dots is more important than ever before

Customers are much more comfortable sharing data post GDPR.  However, this positive mindset shift comes with a series of expectations at a time when customers are more savvy, fickle and promiscuous than ever and businesses are under pressure to deliver financial returns.  

Customer Experience encompasses a plethora of touch points, so it is critical to blend CX feedback data with other business information and KPIs to provide a model of interlinked performance.  Understand how merged datasets can be used to simulate the impact of targeted CX improvement on outcomes.

If you are unable to attend the live webinar, simply register to receive the recording.

This webinar is part of our Virtual Future of Research series of 12 events this autumn will explore ways in which research has adapted to be stronger, smarter and fitter in adapting online - and some offline - techniques in the pandemic and beyond. 

Please email Jahkeita McHardy if you are interested in signing up for the full series over the coming weeks, and until we can meet together face-to-face at one of our events soon.

September Sessions: 

Bring reality to research

7 September, 12.30 - 13.30

Driving behaviour change 

8 September, 12.30 - 13.30

Maximising footfall conversion in uncertain times

9 September, 12.30 - 13.30

Leveraging cultural intelligence to drive innovation in content and service design 

10 September, 12.30 - 13.30

 

October Sessions:

Unlocking the power of unstructured social data 
5 October, 12.30 - 13.30 

Capturing and activating the moments that really matter
6 October, 12.30 - 13.30

More haste, less speed - the true meaning of agile 

7 October, 12.30 - 13.30

Curation and creativity, making more of your research investment 

8 October, 12.30 - 13.30

 

November Sessions: 

The Power of Passive

3 November, 12.30 - 13.30

Fast Forward to digital personas to inspire communications

4 November, 12.30 - 13.30 

Keeping our finger on the pulse during times of rapid change and uncertainty

5 November, 12.30 - 13.30

Customer Experience