When Did You Decide How To Vote?

Q When did you decide which party to vote for? Was it before the campaign began, in the first week of the campaign, around the middle, within the last week, or within the last 24 hours?

Data is taken from post-election polls: the base in each case is those who said they had voted

Q When did you decide which party to vote for? Was it before the campaign began, in the first week of the campaign, around the middle, within the last week, or within the last 24 hours?

All who voted in the General Election

10 April 1992 14-19 June 2001 5-10 May 2005 12-13 May 2010
  % % % %
Base 876  1,349 1,399 745
Before the campaign began 63 74 66 57
In the first week 6 4 5 5
Around the middle 11 8 10 11
Within the last week 13 7 9 14
Within the last 24 hours 8 7 10 14
Don't know n/a n/a * *

Conservative voters

10 April 1992 14-19 June 2001 5-10 May 2005 12-13 May 2010
  %  % % %
Before the campaign began 72 79 75  62
In the first week 4 2 4  5
Around the middle 8 6 7  10
Within the last week 12 5 4  11
Within the last 24 hours 4 7 10  12
Don't know n/a n/a 0  0

Labour voters

10 April 1992 14-19 June 2001 5-10 May 2005 12-13 May 2010
  %  % % %
Before the campaign began 67 80 73 71
In the first week 6 4 4 3
Around the middle 10 7 7 5
Within the last week 10 4 7 10
Within the last 24 hours 7 4 8 10
Don't know n/a n/a * *

Liberal Democrat voters

10 April 1992 14-19 June 2001 5-10 May 2005 12-13 May 2010
  %  % % %
Before the campaign began 42 59 51 36
In the first week 9 4 7 5
Around the middle 19 14 15 18
Within the last week 19 13 15 20
Within the last 24 hours 12 10 12 21
Don't know n/a n/a 0 1

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