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Inflación: Expectativas para el 2023
Una nueva encuesta de Ipsos en asociación el Foro Económico Mundial encuentra que de cada diez confía el que el desempleo aumentara el próximo año
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Earth day 2021: globally people wonder what's the plan to tackle climate change
A new global study by Ipsos, conducted online among adults across 30 markets between February 19 and March 5, 2021 shows that a Global Market Average of only 31% agree their government has a clear plan in place for how government, businesses and people themselves are going to work together to tackle climate change. A third, 34%, disagree.
Media Development
Understanding audiences: who they are, how they make content choices, and how media companies can engage and monetise them.
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Sugar: What next?
Ipsos is today releasing a review of the public and legislators’ attitudes towards sugar, and its future control.
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Ipsos Update - September 2017
Welcome to the September edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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Nos vamos de compras
Presentamos en esta edición los resultados de la segunda Ola del SmartBus, el primer proyecto regional que se realiza de forma online, en simultáneo en 8 países en Caribe y Centro América (CCA). Esta vez nos concentramos en algunos mitos e ideas relacionadas al proceso de compra.
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Ipsos Update - July 2017
Welcome to the July edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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Ethnography: An Unfiltered View of Reality
Ethnography is a research method made for investigating cultural practices, rituals, consumer behaviour, routines and social norms. It helps our clients identify previously unseen opportunities through looking at people’s worlds in a new way, through putting behaviour at the heart of our investigation.