Insights Hub

Solar Energy
Society

Energy deficiency in Africa and the rise of solar solutions

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CDRE
Society

Africa Centre for Development Research and Evaluation

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Ipsos | Energy | synthesio

Consumers demand innovation from their energy suppliers

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All content

  • Advertising Publication

    “Moodvertising” during the World Cup

    Why is the mood of the crowd so important? How can it influence the ROI of your advertising?
  • Employment Publication

    What Worries the World in 2017?

    Every month across the year, our What Worries the World survey series has asked an online sample of over 18,000 citizens in 26 core countries about the biggest worries for their nation, presenting them with a list of 17 concerns ranging from crime and violence to childhood obesity.
  • Shoppers Publication

    The Evolution of Shopper Behaviour

    Brands need to connect with shoppers in the moments that matter most.
  • Reputation Publication

    Unlocking the Value of Reputation

    The definitive link between corporate reputation and better business efficiency.
  • Society Publication

    Understanding Society: Putting People in the Picture

    As sustainable development becomes ever more embedded in government and corporate practice, the world of research has increasingly shifted its thinking to economic, social and environmental impacts.
  • Ipsos Update Publication

    Ipsos Update - May 2018

    Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. Mays’s edition includes new papers on viewability and modern partisanship, as well as global studies on ‘natural’ food, self-driving cars and societal divides.
  • Advertising Publication

    A Dull Category Doesn’t Have to Mean Dull Ads

    Transforming adversity into a creative opportunity.
  • Ipsos Update Publication

    Ipsos Update - April 2018

    Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. April’s edition features our Flair France report, a global study on gender equality, a report on Russian outbound travel trends and a paper examining purchase decisions from a behavioural science perspective.
  • Ipsos Update Publication

    Ipsos Update - March 2018

    Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. March’s edition features new papers on the African middle class, women's economic empowerment, and a neuro take on the Super Bowl ads. There are also global public opinion studies on the recent Winter Olympics and attitudes towards transgender people.
  • Middle-Class Publication

    African Lions: Who are Africa’s rising middle class?

    The African middle class are thriving, and with that brings new opportunities. But who exactly are the African middle class? And how can we understand more about them?
  • Ipsos Update Publication

    Ipsos Update - February 2018

    February’s edition of Ipsos Update features Flair India and new papers on brand growth, connected health, and food shopping habits. There’s also a global study looking at predictions for 2018, as well as recent research into consumer attitudes ahead of the launch of Open Banking.